Have you subscribed to an email list that offered you a great product but then the autoresponders that they set up are just garbage and you have not learned anything from them? Yeah, that’s from not taking the time to understand organization when it comes to creating successful email campaigns and sequences when things should come out.
Email is not dead as people would assume so much. If you still are in doubt check out this blog pst that Bryan Clark wrote on Entrepreneurs-Journey on how he got 100,000 subscribers in less than a year. Email marketing setup correctly could make you a lot of passive income and also do a lot of pre faming for you as well. You just have to understand that you can not throw up useless emails and subject titles just because people are opting into your lists.
Getting your email campaigns and autoresponders out of the dirt and squeaky clean calls for a couple of things to be done:
Set Up A Set Pattern: If you’re going to send out emails every seven days then stay consistent with that. Don’t be inconsistent because your subscribers are not going to open your emails. The more they understand that they’re going to receive information from you on a consistent basis the better your open rate is going to be.
Test Subject Titles: Don’t just use “Open Me” subject lines. Be creative and use capital letters along with small. Test out controversial titles such as “ open me or you won’t make money”. The more you test the more you’re going to understand what is going to work for you and what is not going to work for you as well.
Don’t Pitch Me First… Love Me: Your first email should not be towards an affiliate link unless you have built so much rapport that they purchase for sure. Your first couple of emails that you send out should be of great content pure of information that most people would have to purchase a product for or hire a company for their services. If you can’t offer high good quality content like that in your emails then your open rate is going to die off very quickly.
Be Honest & Humble: Don’t lie to your lists about money that you’re making and don’t be that cocky either. Your lists will notice if you’re lying through your emails because sooner or later your story won’t match up correctly. Don’t go over board with things. It’s okay to say that you have made a certain amount of money with a campaign just don’t go over board with it.
When you create these email autoresponders you can either be successful or just hit the dirt very hard. But, you can clean yourself up pretty well and create a great email campaign for your business. It will take some time and things won’t always be shiny but if you stay consistent you’re going to see the results.
If you haven’t make sure that you get your email hosting via Aweber for $1 and set up your campaigns now. The one mistake that I always tell people that I made was that I didn’t setup a free downloadable product from day one and not using Aweber either. I probably would be in a better position now and with a larger email list as well. But, you learn from your mistakes and you move on.